In this call, Caleb talks about:
- Working at Chick-Fil-A before entering real estate.
- Getting his real estate license at 18 years old.
- Plateauing and getting stuck at the same production level for two years.
- Finding a mentor who showed him how to look at the numbers and the scientific side of real estate sales and business planning.
- By tracking ONE key number daily, he was able to TRIPLE his production in one year.
- Going from 11 million to 34 million in sales and earning 925 thousand in GCI.
- Showing and describing his Blueprint Tracker with all his numbers for planning and tracking.
- His annual SOI marketing program that brought in 56% of his business.
- The number one “old fashioned” marketing method that draws the most business.
- Why he shifted from a transactional to a relational based business.
- The importance of knowing your on market and stats.
- Several book recommendations, and more.
Caleb Spears SUCCESS CALL …
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Download FULL Audio Running Time: 72 minutes
Background:
Caleb Spears is with Sotheby’s International Realty in Santa Rosa Beach, Florida. Last year, he closed 41 transactions with a total sales volume of 34 million. His average sales price was 843 thousand of which 54% were buyers and 46% were sellers.
Caleb is a luxury agent and team member of the Spears Group. He has been an agent for 4.5 years.
Website:
2020 Stats:
- 41 closings
- 34 million sales volume
- member of a luxury team
Niche:
- luxury homes
- repeat & referrals
- past clients
- sphere of influence