In this call, Gary talks about:
- Teaching middle school for 32 years.
- Entering real estate as a second career (and earning 10 times what he made as a teacher).
- Building his business based on repeat and referral (95% of his business).
- Generating 60 closings from a 350 person list … 1 in 6 people sent a closed referral or repeated.
- His low budget annual marketing plan.
- Why he never calls his people to beg for business.
- The 3 client appreciation events he hosts every year.
- Why he sends 2 direct mail pieces to millenials every month (and what he sends).
- The power of humor in marketing.
- How to celebrate your people (and thier kids) birthday with cards and a video birthday song.
- Simple models, profit margins, and more.
Gary Raze SUCCESS CALL …
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Download FULL Audio Running Time: 54 minutes
Website:
Background:
Gary Raze is with Re/Max in Eugene, Oregon. Last year he closed 69 transactions with a total sales volume of 17 million and earned 510 thousand in GCI. His average sales price was 252 thousand of which 35% were buyers and 65% were sellers.
Gary is a solo agent with one part-time administrative assistant. He has been an agent for 12 years. Gary has sold 573 homes and earned 3.3 million in GCI in his career.
2017 Stats:
- 69 closings
- 17 million sales volume
- 2 member team:
- 1 administrative assistant
- 1 solo agent
Niche:
- repeat & referrals
- past clients
- sphere of influence