SC204: Hudson Warren. How To Build An Agent To Agent Referral Business.

In this call, Hudson talks about:

  • Not selling any homes his first 6 months.
  • Lessons learned from his first mentor.
  • Moving from California to Florida and restarting his career from zero.
  • Building an Agent-To-Agent Referral business (50% of sales).
  • Discovering your feeder markets (where clients are coming from).
  • Prospecting for agent referrals in feeder markets including script.
  • Connecting with active referral agents on social media including best approach.
  • Meeting agents at conferences and trainings.
  • Giveaways to your sphere of influence that result in referrals, updated contact info, and online reviews.
  • Team dynamics, compensation, profit margins, and more.

Hudson Warren SUCCESS CALL …

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Download FULL Audio Running Time: 69 minutes



Hudson Warren is with Keller Williams in Bonita Springs, Florida. Last year, he closed 111 transactions with a total sales volume of 28 million. His average sales price was 256 thousand of which 40% were buyers and 60% were sellers.

Hudson leads a team with 5 members. He has been an agent for 13 years.

2018 Stats:

  • 111 closings
  • 28 million sales volume
  • 5 member group:
    • 3 buyer agents
    • 1 client success manager
    • 1 team leader


  • agent referrals
  • repeat & referrals
  • past clients
  • sphere of influence